Ludovic Herman

In love, as in business, a wave of support and positivity can lead a company to the top. Elon Musk, the Poseidon of markets, attracted investors and created a “financial tsunami” around Tesla. How did this happen? The following article explores how a culture of solidarity within management committees can be achieved. Between November 1, 2020, and January 31, 2021, Tesla market capitalization increased from $372 billion to $761 billion. This growth represented the combined market...

Two days after Halloween, the French-Canadian media outlet "La Presse" published the headline: "This is an invasion of the living dead." They were not referring to the zombies from Michael Jackson's "Thriller," but rather to the phenomenon of zombie companies that are infiltrating our economy. The concept of zombie companies originated in Japan in 2007 and remains relevant today. This term refers to companies that have been in operation for at least ten years but have income insufficient to...

Once upon a time, there was the Miss France organization, a for-profit institution dedicated to selecting the most beautiful Miss of the year. This merciless beauty contest takes place on a December evening. Between two advertisements, the jury and the public cast their votes for the most beautiful of the regional contestants. In just one night, the winner will attain stardom, gain a touch of prosperity, and, above all, achieve worldwide recognition. This is a classic winner-takes-all...