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Titanic, or when Leonardo DiCaprio Takes on False beliefs in business
Leonardo DiCaprio understands that the sinking of the Titanic is an archetypal example of failure caused by mistaken beliefs. Hundreds of innocent people drowned because the company was convinced its ship was unsinkable and that the lifeboats could accommodate all passengers, even though the number of lifeboats had been grossly underestimated. "Titanic" is the ultimate example of misguided beliefs. Today, Leonardo wonders what business leaders have learned from this tragedy.
Ludovic Herman
Mar 193 min read


Mentoring, Or When Elizabeth II Confides Her Secrets To Sanna Marin
In love, as in business, there are firsts and lasts. Against all odds, a promising relationship can come to an abrupt end and end with only a few words. The good news is that between the beginning and the end, there are a few precious moments that give meaning to life. In business, this takes place between a mentor and a mentee. The mentor shares what life has taught him; unveils the trials and errors he has gone through. This learning curve is a key asset for progress. A lot
Ludovic Herman
Mar 193 min read


Metaverse: When Mark Zuckerberg Dreams of Infinity and Beyond
Three days before All Saints' Day, Facebook drew its last breath and reincarnated as Meta—meaning "beyond." Its logo was the infinity symbol as its logo. On that day, the Zuckerberg family welcomed tens of thousands of followers into their sofa-filled home with stylish virtual landscapes on the background. This session was promoting a vision of a better world, at least for a better virtual world. Will concepts like generosity, selflessness, humility, or solidarity be programm
Ludovic Herman
Mar 193 min read


When CEOs Could Say "I Love You" To Their Employees
“I believe Emmanuel Macron should have addressed the country with tenderness; people needed love,” said the deputy François Ruffin on air after the French President’s speech about Covid. In only a few seconds, the potential lack of love and tenderness from leaders became a national question. With the season of General Assemblies underway, the timing was right. Will the CEOs feel such love for their employees that they will dare to express their feelings during the AGM? Erik L
Ludovic Herman
Mar 192 min read


Mission-Driven Company: What Would Jesus Think of Danone's Decision?
On May 19, 2020, Emmanuel Faber, CEO of Danone, was finalizing his press release to announce a revolutionary decision: Danone aims to become the first mission-driven company listed on the stock exchange. He and his financial communications team believed this announcement would create a significant impact across editorial offices. The date of May 19th is not insignificant; it marks the 11th anniversary of the death of Danone's founder, Daniel Carasso, who passed away at the ag
Ludovic Herman
Mar 194 min read
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