There’s a sense of optimism enveloping the planet as Philip Morris commits to quitting smoking. This ethical shift is striking, especially from a company that has long been despised and heavily taxed, one that carries the burden of so many deaths, which it even displays on its cigarette packets. When this global giant declares, through the voice of its CEO, André Calantzopoulos “A Smoke-Free Future,” I can't help but hold my breath, much like I did while traversing the smoky

A company's reputation is a double-edged sword: a good reputation provides an invaluable advantage, but losing it can be catastrophic. Furthermore, the volatility of reputations may be greater than that of the stock market. This thought brought to mind the wise words of my grandmother: “My little Ludo, remember that in love, as in business, a reputation takes longer to build than to destroy.” To dig deeper, I reached out to Aurore, a friend who thrives on workplace excitement

"With your obsession with values, you will end up alone," said a Prince Charming to his princess when he parted ways with her. This...

My grandfather was a fan of Citroën, (the stylish French car company) and its DS model (a visionary masterpiece) in particular. He liked its sleek, elegant, tapered, almost timeless look that set it apart from other square bodies. "DS" is pronounced in French as "Déesse" which translates to ‘Goddess’ in the French language. But he didn't like his DS only for its appearance. He liked it for the feeling of security it gave him. "Citroën has saved my life several times! " he sa

Each sentence normally improves the jurisprudence. So, when Elizabeth Holmes, the youngest of the self-made women billionaires, is...